Nine leading international speakers and 22 distinguished Greek professionals from the Tourism industry will be gathering at the Hospitality.next: Check-in to the Future conference, which will be held tomorrow, Thursday the 5^th of December at Athenaum InterContinental hotel in Athens. 17 distinguished professionals will address and discuss the application of top international practices on Greek tourism.

Trésor Hotels & Resorts will be represented at the conference by the firm’s Marketing Manager, Mrs Vicky Lazarikou. Nowadays, and as tourism is placed at the epicenter of attention and interest, whilst the required level of quality, uniqueness and provided services is ever increasing in demand, Boussias Communications and Hotel & Restaurant magazine are organizing this special conference dedicated to the new practices and the innovative strategies which professionals have at their disposal internationally. The conference aims at the provision of all relevant information to participants, who will then be able to use it accordingly to formulate their own strategies and improve the level of their provided services.

The conference will involve the presentation of the best practices and latest innovations in the tourism field, giving particular emphasis to the processes of creating a unique travel experience, of incorporating and effectively managing the social media and the new digital tourism tools, of establishing a hotel as an environmentally responsible destination, but will also effectively address the economic trends and the strategic opportunities that have been affecting European and Greek tourism. The Hospitality.next "Check-in to the future" conference is going to be a platform for the exchange of innovative practices, as it will be gathering specialists, international experts and practitioners who will further discuss the most notable case studies of the Greek market.  

Hospitality Next will be structured according to the following issues:

• Creating a unique travel experience: innovation and quality in hospitality services

• Marketing next practices: from social to loyal

• Sustainability: becoming a responsible-tourism destination

• Defining tomorrow's Strategy: Economic trends and strategic opportunities

 

For more information in Greek language, please press the link http://www.hospitalitynext.gr/

From: Eva Kanellopoulos

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